Ashutosh Singh

Google becomes number two smartphone brand in this market

July 8, 2023

IMG: Unsplash

Google is a big tech giant, but when it comes to Mobile Phone market, it falls behind Apple and Samsung.

IMG: Unsplash

Apple and Samsung are currently dominating most of the market. Samsung has many devices which gives the company an upper hand.

IMG Source: Google

But recently, Google became the second big phone brand in one of the biggest smartphone markets.

According to Counterpoint Research, Google has achieved significant growth in Q1 2023 and is now ranked second in Japan, following Apple, which holds the first position.

IMG: Pixel 6a

In Japan, there was a year-on-year growth of 24% in Q1 2023 compared to Q1 2022. This means that the Pixel's market share in Japan is 34% in Q1 2023.

According to the Counterpoint Research report, Pixel phones saw a global year-over-year growth of 67% in Q1, 2023.

IMG Source: Google

The impressive result is due to the strong sales of Pixel 6a, Pixel 7 and Pixel 7 Pro. All three of these phones launched last year.

Pixel 7a is also selling faster compared to Pixel 6a in Japan which could increase the growth number even further in coming months. 

IMG Source: Google